Chauncey Zalkin

Before joining MFP in November 2005 where she has worked on such accounts as the new critically acclaimed Perry Ellis campaign, Chauncey was a Senior Planner and Trend Analyst at famed shop, Crispin Porter + Bogusky where she worked on Victoria's Secret PINK, the Truth anti-tobacco campaign, the Gap, and Gateway computers. Before that, she consulted planning departments and marketing companies providing them with cultural insights, often tapping into her global network of female trend insiders garnered from her Webby-nominated trend website, girlonthestreet.com. Her writing and other trend work has appeared in the New York Post, the Daily News, Elle Brazil, Teen People, Trace, The Source, New York magazine and others. This past Spring, she moderated at the VNU and Teen Vogue sponsored What Teens Want conference in New York City.